San Francisco-based startup Hyperplane emerges from stealth mode, securing $6 million in funding to propel its mission of helping banks harness predictive analytics for personalized customer experiences. Led by former Stripe executive Lachy Groom, the funding round includes prominent investors such as SV Angel, Clocktower Technology Ventures, Liquid2 Ventures, and more.
In an exclusive reveal, Hyperplane discloses its collaboration with approximately a dozen banks in Brazil and outlines ambitious plans for a U.S. expansion. Co-founded by industry veterans Felipe Lamounier, Daniel Silva, Rohan Ramanath, and Felipe Meneses, the startup draws on Lamounier's seven-year experience in building EdTech platform StartSe in Brazil, coupled with the AI expertise of Silva and Ramanath from Google and LinkedIn.
The core of Hyperplane's vision revolves around enabling banks worldwide to leverage their first-party data for crafting personalized experiences, challenging the status quo of generic banking interactions. As Ramanath explains, the startup's fundamental hypothesis is centered on constructing a robust data intelligence layer for banks, akin to the personalized frameworks employed by tech giants like Google and Facebook.
Highlighting the unique advantage banks possess, Lamounier emphasizes the granularity of customer data, providing insights that surpass those available to other services. The startup contends that by tapping into this wealth of information, it can empower banks to build data-driven personalization models on-the-fly, setting a new standard in the industry.
Hyperplane currently offers two modules: one for creating audience segments and another for generating lookalike audiences, broadening potential target audiences by identifying similar users. Notably, the company recently introduced Mandelbrot LLM, a predictive model designed to assist banks in anticipating customer churn and identifying users treating a specific bank as their primary institution.
The impact of Hyperplane's services is already evident, with a neobank in Brazil experiencing a 46% increase in transaction volume within its credit limit division. The startup's success in enhancing customer engagement underscores the growing demand for tailored banking experiences in markets like Brazil, where competition is fierce.
As Hyperplane sets its sights on the U.S. market, Lamounier teases forthcoming partnerships and emphasizes the scalability of the Hyperplane Cloud across diverse markets. The startup's commitment to privacy is highlighted, with assurances that all deployments are private, and no data sharing occurs.
In a landscape where banking personalization is the next frontier, Hyperplane emerges as a catalyst, reshaping the industry's approach to leveraging data for predictive analytics and tailored customer interactions. With a strategic funding boost and a vision to extend its technology to various verticals, Hyperplane is poised to make waves in the financial technology sector.
